Film

This Girl Can Sheffield 2017

A promotion filmed in Sheffield that tries to capture the essence of what is important about sports and why participating is all that matters.
 

About

Director

Edward Ireland-Jones

Producer

Forge TV, Edward Ireland-Jones

Running time

2 minutes

Country / Nationality

United Kingdom

Our Judges say:

🙋can I join. Uni girls show is how it done in the outdoor city.

Ed Birch Director of Salt-Street productions

Made in Sheffield! How many local places can you recognise?

Anna Paxton

This film tries to capture the essence of what is important about sports and why participating is all that matters. The events gave women the opportunity to try sports that they might never have heard of and so the aim of the film was to capture the feeling of enjoyment of a sport and trying to avoid making it about excellence. This is not about winners or losers it's about that early morning feeling and getting back on the bike. Filmed as a promotion for a week of events by the Sports Committee of Sheffield Students' Union as a partner of the official This Girl Can campaign in October 2017. Planned, filmed and edited in the 3 weeks running up to the start of the week being promoted this was a typical student project. Forge TV approached the Sheffield Students' Union Sports Officer with the idea of creating a promotional video and from that point on it was all hands on deck. From finding locations and arranging transport to filming sports we had never thought to film before this was a very large learning curve for everyone involved. This film probably would have never got made anywhere other than Sheffield, it has a special atmosphere that makes this sort of concept possible.