Matt Heason launched Heason Events in spring 2003. It began life as a series of grassroots rock climbing talks in Sheffield. His aim was simple - to create slick, multi-media, digital presentations to excite, entertain and inspire audiences around the country.
Not long after, Matt started putting on the Best of Kendal Mountain Festival nights on at Sheffield's Showroom Cinema. The evenings proved such a hit that in 2006 the Sheffield Adventure Film Festival was born. The 2012 trailer has had more than 130,000 views and every year for the past 8 years 100% of visitors said they'd come again and recommend it to a friend.
Every summer, Matt partners up with Sheffield City Council to put on the UK's biggest outdoors festival for outdoors folk - Cliffhanger. With more than 20,000 visitors the aim of the event is to inspire & involve. Featuring elite competitions and / or professional demonstrations in rock climbing, orienteering, mountain biking, running, slacklining, adventure racing and more, visitors are able to watch incredibly talented sports-people of all ages at the top of their game, and then take part in the very sports they have just been inspired by.
Matt also runs a successful speaker agency - his 'Serious Adventure' Speakers Portfolio is the most comprehensive network of serious (but not humourless!) adventurers, explorers and extreme sports athletes in the world. As he puts it, if the person you're looking for's not on his list give him a call as he probably knows them or will be able to track them down.